Best webinar software in 2026

Demio is the best all-around webinar platform for most marketers and creators in 2026, pairing a polished no-download experience with strong CRM integrations and both live and automated webinars. If you need built-in sales offers, WebinarJam (which bundles EverWebinar) is the value pick, while Zoho Webinar offers the cheapest entry with a real free tier.

Webinar pricing usually scales by how many live attendees you need in the room, so the right tool depends on your audience size, whether you run live or evergreen sessions, and how much marketing automation you want. Below we compare 11 platforms by attendee capacity, price and fit.

12 tools compared · pricing verified 2026 · updated for TryToolFit

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Our top pick: Zoho Webinar

Best overall fit for a typical webinars buyer. Here's why — and when something else wins.

★ Top pick

Zoho Webinar

Affordable, no-fuss webinars with a real free tier — unbeatable if you live in Zoho.

Free plan

Why it fits: Demio is the best all-around webinar platform for most marketers and creators in 2026, pairing a polished no-download experience with strong CRM integrations and both live and automated webinars.

From Free

Score

Txn fee 0%

Cheapest entry point with a real free tier
Excellent value scaling and Zoho CRM integration

Interface feels utilitarian vs dedicated tools

Budget-conscious teamsExisting Zoho and CRM users

Visit Zoho Webinar Read review

Quick pick by situation

You want a polished, marketer-friendly platform for live and automated webinars Demio
You sell on live webinars and want built-in offers plus free automated webinars WebinarJam
You need fully automated, evergreen webinars with no live component EverWebinar
You're on a tight budget or already use Zoho Zoho Webinar
Your audience already lives in Zoom and you need to scale to thousands Zoom Webinars
You want enterprise white-labeling and huge hybrid events BigMarker

All 12 webinars compared

Tool	From	Free	Txn fee	Best for	Visit
Zoho Webinar ★ Top pick Affordable, no-fuss webinars with a real free tier — unbeatable if you live in Zoho.	Free Lowest	✓	0%	Budget-conscious teams	Visit
Livestorm Flexible pay-per-attendee webinars with strong compliance — costs vary with turnout.	$99	✓	0%	Companies with variable attendance	Visit
Restream Live streaming and multistreaming studio to broadcast to 30+ channels at once from one place.	Free Lowest	✓	0%	Creators running cross-platform live shows	Visit
Demio Polished, marketer-friendly live and automated webinars with strong CRM integrations.	$45	—	0%	Marketing teams running lead-gen webinars	Visit
ClickMeeting Flexible webinar tiers from 25 to 10,000 seats, with automation and paid events built in.	$26	—	0%	SMBs and trainers needing automation and certificates	Visit
BigMarker Endlessly customizable, enterprise-grade webinars — but you must request a quote.	$150	—	0%	Enterprise marketing teams needing branded funnels	Visit
Zoom Webinars The webinar the whole audience already knows — if you untangle the add-on pricing.	$95	—	0%	Teams already standardized on Zoom	Visit
GoTo Webinar The dependable, no-surprises B2B webinar workhorse — predictable pricing, dated polish.	$49	—	0%	B2B teams running recurring lead-gen webinars	Visit
eWebinar The automation specialist — interactive evergreen webinars priced per published webinar.	$79	—	0%	Onboarding and training automation	Visit
EverWebinar Evergreen, automated webinars that sell on autopilot — no live and no free tier.	$99	—	0%	Course creators automating a sales webinar	Visit
WebinarJam Live sales webinars with built-in offers and big audiences — powerful but a bit clunky.	$39	—	0%	Marketers running live sales and launch webinars	Visit
WebinarNinja All-in-one webinars in your browser — every feature, one flat per-attendee price.	$30	—	0%	Solo creators and coaches running paid webinars	Visit

Score is our composite of independent user ratings, value, and feature breadth — how we score. Prices are entry-tier estimates; verify current pricing on each site.

What you'll actually pay as you grow

Cost changes as your live attendees grow — drag to your size to compare.

Estimate by live attendees

Drag to your size — we'll sort the tools cheapest-first and show where each one jumps a tier.

Exact:

The rest, ranked & compared

Livestorm

Flexible pay-per-attendee webinars with strong compliance — costs vary with turnout.

Free plan

From $99/mo

Score

Txn fee 0%

Pay only for real attendance via credits
Unlimited events, recordings and team members on Pro

Credit model makes high-attendance costs unpredictable

Companies with variable attendanceMid-market and enterprise needing compliance

Visit Livestorm Read review

Restream

Live streaming and multistreaming studio to broadcast to 30+ channels at once from one place.

Free plan

From Free

Score

Txn fee 0%

Broadcast everywhere from one dashboard
Generous free plan

Channel limits on lower tiers

Creators running cross-platform live showsTeams producing branded broadcasts

Visit Restream Read review

Demio

Polished, marketer-friendly live and automated webinars with strong CRM integrations.

From $45/mo

Score

Txn fee 0%

Polished, low-friction attendee experience
Strong marketing and CRM integrations

Pricing climbs fast with attendees and host seats

Marketing teams running lead-gen webinarsSMBs wanting a polished branded experience

Visit Demio Read review

ClickMeeting

Flexible webinar tiers from 25 to 10,000 seats, with automation and paid events built in.

From $26/mo

Score

Txn fee 0%

Granular attendee tiers — pay for the room size you need
Strong features (automation, paid events, certificates)

No free tier, only a 14-day trial

SMBs and trainers needing automation and certificatesMarketers running paid events

Visit ClickMeeting Read review

BigMarker

Endlessly customizable, enterprise-grade webinars — but you must request a quote.

From $150/mo

Score

Txn fee 0%

Highest customization and white-labeling in the category
Massive scalability up to 500,000 attendees

Opaque, sales-gated pricing slows evaluation

Enterprise marketing teams needing branded funnelsLarge-scale virtual and hybrid events

Visit BigMarker Read review

Zoom Webinars

The webinar the whole audience already knows — if you untangle the add-on pricing.

From $95/mo

Score

Txn fee 0%

Familiar interface attendees already know
Reliable, scalable streaming to tens of thousands

Confusing pricing — base plan plus add-on

Teams already standardized on ZoomLarge-scale broadcast webinars needing reliability

Visit Zoom Webinars Read review

GoTo Webinar

The dependable, no-surprises B2B webinar workhorse — predictable pricing, dated polish.

From $49/mo

Score

Txn fee 0%

Simple, predictable flat pricing
Reliable, mature, purpose-built tooling

Automated webinars locked behind higher tiers

B2B teams running recurring lead-gen webinarsBuyers wanting transparent all-inclusive pricing

Visit GoTo Webinar Read review

eWebinar

The automation specialist — interactive evergreen webinars priced per published webinar.

From $79/mo

Score

Txn fee 0%

Best-in-class evergreen automation
Unlimited team members included

No live webinar support at all

Onboarding and training automationEvergreen sales and demo funnels

Visit eWebinar Read review

EverWebinar

Evergreen, automated webinars that sell on autopilot — no live and no free tier.

From $99/mo

Score

Txn fee 0%

Set-and-forget evergreen sales funnels
Flat pricing — every feature in every plan

No live-webinar capability at all

Course creators automating a sales webinarMarketers running always-on funnels at scale

Visit EverWebinar Read review

WebinarJam

Live sales webinars with built-in offers and big audiences — powerful but a bit clunky.

From $39/mo

Score

Txn fee 0%

Bundles automated EverWebinar free from Basic up
Strong real-time selling and engagement tools

No genuine free plan — only a $1/14-day trial

Marketers running live sales and launch webinarsCoaches needing live plus automated in one plan

Visit WebinarJam Read review

WebinarNinja

All-in-one webinars in your browser — every feature, one flat per-attendee price.

From $30/mo

Score

Txn fee 0%

Flat all-inclusive pricing, every feature in one plan
Genuinely no-download and beginner-friendly

Low G2 rating with reliability and support complaints

Solo creators and coaches running paid webinarsMarketers wanting an automated plus course bundle

Visit WebinarNinja Read review

Head-to-head comparisons

WebinarJam Demio Livestorm Demio EverWebinar eWebinar

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Frequently asked questions

What is the best webinar software in 2026?

For most marketers and creators, Demio is the best all-around choice thanks to its polished no-download experience, live and automated webinars, and strong CRM integrations. WebinarJam is the better value if you run live sales webinars, and Zoho Webinar is the cheapest with a genuine free tier.

What's the difference between live and automated webinars?

Live webinars stream in real time so you can interact directly with attendees, ideal for launches and Q&A. Automated (evergreen) webinars replay a recording on a schedule with simulated chat and timed offers, letting you sell 24/7 without presenting live. Tools like EverWebinar and eWebinar specialize in automation, while Demio, Livestorm and WebinarJam do both.

How is webinar pricing structured?

Most platforms price by maximum live attendees in the room — bigger rooms cost more. WebinarJam, Demio, GoTo Webinar, Zoho and ClickMeeting all tier by attendee count, Livestorm charges per attendee credit, and Zoom Webinars is an add-on to a paid Zoom plan. Annual billing typically saves 15–30% over month-to-month.

Is there a free webinar platform?

Yes. Zoho Webinar offers a permanent free tier for up to 100 attendees (60-minute cap), and Livestorm has a limited free plan for short sessions. Most other tools, including Demio, WebinarJam and ClickMeeting, offer only a free trial rather than a forever-free plan.

Which webinar tool is best for selling?

WebinarJam and EverWebinar lead for sales-focused webinars thanks to built-in live offers, countdown urgency and automated evergreen funnels. Demio and WebinarNinja also support paid webinars and CTAs, making them strong choices for coaches and course creators monetizing live or recorded sessions.