Sprout Social vs Hootsuite
Sprout Social edges it for most people — mid-market and enterprise teams — but Hootsuite is the better pick if you're mid-size teams.
Sprout Social
Premium social suite with best-in-class analytics, inbox, and reporting for teams.
$79/mo
- Outstanding analytics and reporting
- Polished, unified inbox
- Strong for collaboration
- Expensive per seat
- Listening costs extra
Hootsuite
Enterprise-grade scheduling, listening, and analytics — powerful but pricey per seat.
$99/mo
- Comprehensive all-in-one platform
- Strong listening and analytics
- Mature, reliable at scale
- Expensive, especially per extra seat
- Steep learning curve
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Side by side
| Sprout Social | Hootsuite | |
|---|---|---|
| Starting price | $79/mo | $99/mo |
| Free plan | No | No |
| Free trial | 30 days | 30 days |
| Transaction fees | 0% | 0% |
| User rating | 4.4/5 | 4.2/5 |
| Founded | 2010 | 2008 |
Best for…
Choose Sprout Social if
- Mid-market and enterprise teams
- Agencies
Choose Hootsuite if
- Mid-size teams
- Agencies managing many brands
What you'll pay
Sprout Social vs Hootsuite — monthly cost
These plans are flat-rate — the price doesn't change with your audience size. Here's the monthly cost, cheapest first.
Frequently asked questions
Is Sprout Social or Hootsuite better?
Sprout Social scores higher on our composite (3.9 vs 3.7), mainly on value and features. But Hootsuite wins for specific cases — mid-size teams and agencies managing many brands. Neither is "best" universally; it depends on your situation.
Which is cheaper, Sprout Social or Hootsuite?
Sprout Social has the lower entry price ($79/mo). Watch transaction fees too — Sprout Social keep more of each sale. Use the calculator below for your real cost.
More: all social media tools · Sprout Social alternatives · Hootsuite alternatives