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Hootsuite review

Enterprise-grade scheduling, listening, and analytics — powerful but pricey per seat.

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The verdict

Hootsuite scores 3.7/5 in our review. It's best for mid-size teams and agencies managing many brands. Comprehensive all-in-one platform. The main trade-offs: expensive, especially per extra seat; steep learning curve; add-ons inflate the real cost. Pricing starts at $99/mo.

What Hootsuite looks like

A live snapshot of Hootsuite's site so you can eyeball the look and feel before clicking through.

Screenshot of the Hootsuite website
Live preview of Hootsuite's site. Captured automatically — TryToolFit isn't affiliated unless marked.

Pros & cons

  • Comprehensive all-in-one platform
  • Strong listening and analytics
  • Mature, reliable at scale
  • Expensive, especially per extra seat
  • Steep learning curve
  • Add-ons inflate the real cost

Key features

  • Multi-network scheduling across 10+ platforms
  • Bulk scheduling and content calendar
  • Social listening and inbox
  • In-depth analytics and reporting
  • Team roles and approval workflows
  • Paid ads management add-ons

Pricing

Standard is $99/user/mo (annual) for 10 accounts; Advanced $249/user/mo with unlimited accounts.

PlanMonthlyAnnual (per mo)What you get
Standard $99 $99 1 user, 10 accounts
Advanced $399 $249 unlimited accounts

Transaction fees: 0%. Prices verified against Hootsuite's pricing page; verify current pricing ↗.

Who should use Hootsuite?

Good fit

  • Mid-size teams
  • Agencies managing many brands

Look elsewhere

  • Solo creators on a budget
  • Tiny startups

Weighing the field? See Hootsuite alternatives →.

Frequently asked questions

How much does Hootsuite cost?

Hootsuite starts at $99/mo. Standard is $99/user/mo (annual) for 10 accounts; Advanced $249/user/mo with unlimited accounts.

Does Hootsuite charge transaction fees?

Transaction fees: 0%. You keep the full sale (minus your payment processor).

Who is Hootsuite best for?

Hootsuite is best for mid-size teams and agencies managing many brands. It's less ideal for solo creators on a budget and tiny startups.

Hootsuite alternatives

See all Hootsuite alternatives →