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Gravity Forms review

Powerful WordPress form-builder plugin for advanced, customizable forms with payments and integrations.

The verdict

Gravity Forms scores 4.3/5 in our review. It's best for wordpress owners needing advanced forms and adding payment/survey forms in wp. Deep WordPress integration. The main trade-offs: wordpress-only; no free version or trial; add-ons gated to higher tiers. Pricing starts at $5/mo.

Pros & cons

  • Deep WordPress integration
  • Powerful conditional logic
  • Flat annual licensing, no per-submission fees
  • WordPress-only
  • No free version or trial
  • Add-ons gated to higher tiers

Key features

  • Drag-and-drop form builder
  • Conditional logic
  • Multi-page forms
  • Stripe/Square/PayPal payments
  • Spam protection
  • Large add-on ecosystem

Pricing

Licensed annually: Basic is $59/yr (~$5/mo); cost scales by sites, add-ons and support up to Elite ($259/yr).

PlanMonthlyAnnual (per mo)What you get
Basic $5 $5 $59/yr; 1 site, basic add-ons
Pro $13 $13 $159/yr; 3 sites, payment & Zapier
Elite $22 $22 $259/yr; unlimited sites, all add-ons

Transaction fees: 0%. Prices verified against Gravity Forms's pricing page; verify current pricing ↗.

Who should use Gravity Forms?

Good fit

  • WordPress owners needing advanced forms
  • Adding payment/survey forms in WP

Look elsewhere

  • Non-WordPress users wanting hosted forms

Weighing the field? See Gravity Forms alternatives →.

Frequently asked questions

How much does Gravity Forms cost?

Gravity Forms starts at $5/mo. Licensed annually: Basic is $59/yr (~$5/mo); cost scales by sites, add-ons and support up to Elite ($259/yr).

Does Gravity Forms charge transaction fees?

Transaction fees: 0%. You keep the full sale (minus your payment processor).

Who is Gravity Forms best for?

Gravity Forms is best for wordpress owners needing advanced forms and adding payment/survey forms in wp. It's less ideal for non-wordpress users wanting hosted forms.

Gravity Forms alternatives

See all Gravity Forms alternatives →

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